How to Promote Your Creative Projects – Part 2

Here we have second half of our list of tips for creative project promotion:

1. Organize teams to put up posters and distribute postcards and flyers.
2. Ask everybody you know if they have any contacts with press and media.
3. Collect a list of names, phone numbers, addresses and e-mails of all local media, as well as any national media you may want to target.
4. Write press release.
5. Send out press release to your media list.
6. Follow up press release with calls to media you wish to target or where you have personal leads.
7. Prepare and go to any media interviews you procure.
8. Promote your event on any web site or social media site you have set up.
9. Arrange for design and printing of program for your event.  Use this to recognize all participants and sponsors, as well as a promotional piece for you and your work. Be sure to include contact information, so people can get hold of you in the future and any web site address you have.
10. Have a sign-up list at your event to collect names of people for your e-mail and newsletter lists.
11. Afterwards, send out an e-mail to your list thanking all those who attended and helped make the event a success.  Highlight the wonderful things that happened through the creating and showcasing of your project.

Hope you have found this post series helpful!  Please leave us some comments about how you have implemented them, as well as your results.